Smart Talk

Consider a Q&A for your Annual Report

Posted by Heathe Cooper on Sep 30, 2015 8:30:00 AM
Consider a Q&A for your annual report, Q&A, watermark advertising

For a journalist writing an article, a Q&A format can come across as lazy; however, for an annual report audience consisting of stakeholders, analysts, providers, and (potential) employees, it can prove beneficial in several ways:

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Topics: Investor Relations, Annual Reports

Ever Pay Attention to How Your Paper Feels?

Posted by Watermark on Aug 15, 2015 8:00:00 AM

paper finish, watermark advertising

The design is great. The content is spot-on. All that’s left to do is print, but what type of paper will complement the collateral?

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Topics: Marketing, Annual Reports, Design

Integrated Reporting Creates Value

Posted by Watermark on May 26, 2015 2:31:00 AM

Integrated reporting, watermark advertising

Traditional investor relations materials provide stakeholders with valuable financial information, but do not incorporate important non-financial factors. Integrated reporting allows your company to display information regarding its strategy, performance, and governance in regards to its external environment; therefore, changing the way investors, and the general public view your company.

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Topics: Investor Relations, Annual Reports

The Importance of a Well-Designed Annual Report

Posted by Watermark on Apr 27, 2015 2:35:00 AM

The Importance of a Well-Designed Annual Report, watermark advertising

In the scramble to meet SEC rules and regulations, the importance of a well-designed annual report is often overlooked.

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Topics: Investor Relations, Annual Reports