SEO, or search engine optimization, has become a bit of a buzzword within recent years.

Unfortunately, this has led to a lot of confusion around what SEO can actually accomplish for your business.

We’ve seen it time and time again—medical spas pay thousands of dollars to have their website “optimized,” only to get frustrated when things don’t improve. That’s because medical spa SEO is only a small part of the bigger online marketing picture. Optimizing your website is a great first step, but just because you have keywords on every web page doesn’t mean your business will automatically become the top-ranking website. 

To learn more about improving your online marketing, check out the infographic below:

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